Build Your Marketing Foundation
Without foundational marketing, you cannot track any of your other marketing efforts. We help you build the systems that make everything else measurable.
Transform Your Marketing Success
We make marketing clear and simple, showing you exactly what works so you can grow your business with confidence.
Clear Performance Insights
See exactly how your marketing performs in simple, easy-to-understand reports that show what's working and what's not.
Know What's Working
Discover which marketing channels are bringing you customers so you can focus your budget on what actually drives results.
Customer Journey Mapping
Understand how customers find and choose your business with clear visualizations of their entire journey.
Simple Visual Reports
Get beautiful, easy-to-understand visual reports that explain your marketing performance without the technical jargon.
ROI You Can See
Stop wondering if your marketing budget is well-spent. Get clear numbers on your return for every marketing dollar.
Customer Insights
Learn who your best customers are and what they want, so you can create marketing that speaks directly to them.
Marketing Strategy
Get expert guidance on your overall marketing approach based on real data from your business, not guesswork.
Website Improvement
Turn more visitors into customers with data-backed changes to your website that increase engagement and sales.
Measurable Results Start with Strong Foundations
At Foundational Marketing, we understand that without proper measurement systems in place, it's impossible to know which marketing efforts are working. We focus on building the analytics foundation that makes everything else measurable.
Foundational Approach
We focus on building the essential tracking systems that make all your marketing measurable. Without this foundation, marketing decisions are based on guesswork.
Data-Driven Decisions
Every recommendation we make is backed by data. We help you move from intuition-based to evidence-based marketing strategies.
Continuous Improvement
Marketing success isn't a one-time achievement. We establish systems for ongoing optimization based on performance data.
Marketing Attribution
We help you accurately attribute results to specific marketing efforts, so you know exactly what's working and what's not.
Without proper tracking, your marketing is:
Unmeasurable — You can't track what's working
Inefficient — Resources are allocated to the wrong initiatives
Unpredictable — Results vary with no clear reason why
Unjustifiable — ROI cannot be proven to stakeholders
Ready for a strong foundation?
Schedule a consultation today
Shimshy Steinmetz
Communication Expert & Marketing Strategist
Shimshy Steinmetz brings a unique perspective to marketing consultancy through his extensive background in education and communication. As a teacher who deeply understands how people learn and engage with information, Shimshy applies these insights to help businesses communicate more effectively with their audiences.
His approach combines educational methodologies with marketing expertise, ensuring that businesses not only reach their audience but truly connect with them in meaningful ways. Shimshy specializes in translating complex marketing concepts into clear, actionable strategies.
By applying his teaching skills to the marketing world, Shimshy helps companies build strong measurement foundations that make all their marketing efforts trackable, accountable, and optimizable.
Ready to Build Your Marketing Foundation?
Schedule a consultation with our team to discuss how we can help you create a solid foundation for measuring and optimizing your marketing efforts.